[bi2pi ˈmɑrkətɪŋ]
Definition: is a kind of marketing that uses individualization as its main tool.
B2P marketing In a Sentence:
- B2P marketing is aimed at each specific client, taking into account his desires and needs.
- B2P marketing is used by companies who interact with loyal customers on the almost everyday basis and are aware of their needs in full.
Synonyms and related words: individual approach, personal account, personalization of customers.