[brænd ˈmɑrkətɪŋ]
Definition: is certain actions taken by the company in the market in order to persuade potential buyers in the reliability and loyalty of their brand.
Brand marketing In a Sentence:
- Brand marketing is a complex, long-term and costly way of promoting on the market.
- Companies using brand marketing in their strategy tend to focus on a long-term presence in the market and win over a large part of the target audience.
Synonyms and related words: branding, recognition, loyalty.
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